Creative Services

Website planning, Information Architecture

LightMix team assists organizations to strategically position their websites within specific industries. We maximize website potential and lead conversion by first developing effective wireframes, navigation schemes, testing user scenarios and desinging coherent information architecture. We evaluate key performance benchmarks of existing websites and applications, focusing on user feedback and data analytics.

Key steps in website development

Project Planning, Introduction and Research
We work closely with customers to define primary parameters of the projects and to determine design direction.

During this phase LightMix produces initial concept designs of the web site most significant pages or interfaces focusing on overall design direction and approach, information architecture, layout, design style. We create and present initial design drafts to client team for reviews.

Web Site Design and Production

We design final page layouts, translate them into HTML and integrate selected technology to power website (CMS, CRM systems)

Testing and Quality Assurance

We perform all required system testing to ensure website operates as expected under real-life conditions

Following completion of the testing, LightMix team launches websites on selected hosting and provides ongoing support.

Web design services

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"LightMix's fresh and innovative designs helped breath life into our product line and have formed the cornerstone of a coherent worldwide branding for MyPhotosNow. In the year that we've worked with them, LightMix has consistently produced on-time and under budget, and we continue to be impressed by the remarkable quality and creativity of their work."

Jason S. Pareti
Senior Manager, Internet & Consumer Development
Digital Now, Inc.

Washington DC website design company