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Conference Branding

LightMix developed  conference branding and series of marketing and promotional products for NICE Actimize. Following parent company event branding guidelines we developed consistent branding theme and desgined electronic and print products. Marketing materials included website, emails, signs, PowerPoint presentations, badges,  maps, books, postcards, infographics and other specialty products. If your organization is interested in developing conference more »

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LightMix receives Best-in-Class IMA award for nonprofit website design

Award winning nonprofit website design for Rural Data Portal project. VIENNA, VA — LightMix Design Studio, a full-service web design and graphic design firm serving customers in technology, nonprofit, financial, healthcare, legal fields worldwide, today announced that it has been awarded Best in Class by the Interactive Media Awards™ for its work on nonprofit website for more »

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Responsive design vs mobile apps – financial and other industries trends

We agree with recent CNN article (see here) about advantages of HTML 5 vs smartphone applications. Responsive design is becoming common. Reality is that development of separate user experience and whole separate delivery platform is very costly and doesn’t add as much to user experience if something very similar can be achieved by designing for more »

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Financial websites

Recent examples of financial websites by LightMix. Website for online shopping authority and safety guarantee, BuySafe. We created website design for growing financial services company. This growing financial and it services firm provides unique set of products and solutions enabling customers feel safer when conducting online transactions… Website design for UK based financial research firm. more »

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Forex templates, packaged forex solutions – beware

Forex website design – no to templates off the shelf approach. There is a notion that anything you plug into WordPress will do it’s job, as long as it has basic features you want. A very important part of establishing long lasting impression on the customer is creating best experience possible and differentiating you forex more »

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Washington DC, Virginia WordPress Design and Development, WordPress CMS – LightMix

      WordPress CMS Expertise LightMix creates many websites using WordPress CMS as publishing platform. There are many advantages to using WordPress compared to other CMS applications. Ease of integration and ease of use make WordPress a tool of choice for many of our customers from small business to large corporate clients in Washington more »

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Free Financial Content, free financial data for your website – wikiinvest

Wikiinvest has improved free financial content section allowing to generate your own charts, derivatives, indices, global markets. Check out http://www.wikinvest.com/ and revisit the Blogger Plug-ins ( http://www.wikinvest.com/special/BloggerCentral) specifically updated Embed Stock Chart module.  Also use top navigation to select popular categories many of which have charts that can be embedded into your site. For example Currencies, more »

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Forex tools for your website, free FX content, free FX data

Are you looking for free FX content providers? We continue our collection of free resources for website owners in the financial service industry and today focus on various resources that offer free forex markets data and tools. We noticed that all or most top FX clearing firms are starting to provide free content as a more »

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Virgin Money advertising

Will we see exceptionally bold advertising similar to ones used in other countries in the financial services industry? Take a look at this post by The Financial Brand about Virgin Money. Ads are filled with provocative, seductive, direct and often obnoxious messaging all targeted to stand out from the rest of the sector. You are more »

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Law website design, legal website design

Law website design Is your law firm lacking consistent and clear marketing message, campaign? The easiest way to bring visual consistency in communication materials for legal services organization is to upgrade corporate website which will correspond to corporate branding and complement it. What is important is to have a professional and clear design, focused entirely more »

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Marketing during recession

There is an interesting article which raises important questions about brand equity and cost cutting during a recession. http://adage.com/article?article_id=135800 We feel also that in the services area it is critical to offer temporary price cuts while insisting on the “true value” of the services. Why this is important? This can become one of the key more »

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Elmore Wall law web site receives 1st place among best law web sites

Web site for Elmore Wall (http://www.elmorewall.com) received first place from South Carolina Law Weekly for best designed and usable law web site. Publication cites easy navigation, user friendly design and search engine friendliness among others. This is a second legal web site by LightMix that received a recognition from the Legal Services industry. (First was http://www.visalaw.com one of top sites from Internet marketing Attorney for 2004)

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Fiserv updates corporate identity and visual style

A financal services IT provider, Fiserv, updated corporate identity and branding identity. http://tinyurl.com/ctotb9 Note introduction of more aggressive organe color in contrast to previous safe corporate blue.It is interesting that with time, it seems, corporate clients are becoming more aware of public expanding tolerance for color and old stereotypes of typical color associations may no more »

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