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Design Studio | Web | Interface Design Company | Multimedia |
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Design Studio | Web | Interface Design Company | Multimedia |
A quick guide to create effective trifold brochure – part 1 When creating a trifold brochure it is important to decide on several items. Consider purpose, audience and content. Usually, a company or an organization decide to print trifold brochures to start marketing campaign, target specific event, group or promote specific product. Engaging customers online more »
Read more...How to approach identity and branding project? We recommend that a first step is for organization to review examples of corporate identity guidelines, branding guides and style guides from other companies before deciding on how to approach their ID redesign. A great resource to see examples of how your corporate identity can be documented is more »
Read more...We will not try to reinvent the wheel here. Creating a good checklist for designing a website has two sides. On one end, website design checklist is good thing. We see that many clients come completely disorganized and want to see end product without realizing that they have no content, no marketing plan, no offer, more »
Read more...Will we see exceptionally bold advertising similar to ones used in other countries in the financial services industry? Take a look at this post by The Financial Brand about Virgin Money. Ads are filled with provocative, seductive, direct and often obnoxious messaging all targeted to stand out from the rest of the sector. You are more »
Read more...reRebranding a company Rebranding an existing company’s branding is always a difficult assignment a it takes experience, understanding and knowledge of branding strategy, marketing and advertising to suggest effective method and best means of implementing rebranding. It is often confused with logo and identity redesign, but rebranding is a widest an most significant update of the company more »
Read more...Advertising in recession – what messages work In tough economic times companies are starting to focus their advertising on messages that stress continuity, longevity and survival despite bad economic situation. Take a look at the latest ad from Bank of America: Key messages used in the advertising that tries to refocus audience toward positive outcome more »
Read more...Many wonder what is the real value for business of twitter or facebook. For large organizations and those with substantial fan base, twitter, facebook and other social media networks are becoming the easiest, fastest and most effective focus group tools that allows gather quick results for new product launch or rebranding. Recently, Tropicana rebranding effort more »
Read more...Top 10 recommendations for best results from your creative design services provider and online marketing Hire only professional company to execute creative design services for your organization. �Find industry-specific marketing firm for marketing only, do not go with design services from marketing firms. Avoid low cost service providers. Creative design means iterative design approach. Low more »
Read more...Designing identity and logo for small business is more important then any other visual element. Here is why: Logo design for small business is important for following top 10 reasons: 1. Small businesses are often in disadvantage versus larger more developed companies. Good identity can level the field and help win projects. 2. Logo is more »
Read more...Improve your publications and add value with custom cover design Cover design Last 5 years online publications are one of primary methods of delivering frequent updated reports to users. Custom cover design for newsletters, reports, books and online publications is a good way to expand your branding, make your publication unique and memorable. Regardless of more »
Read more...Selected Financial Logo design work by LightMix. Contact us for an estimate for your project here. Importance of branding for financial services companies How critical is it to have well-developed branding for companies in the Financial Services industry? This all depends on the area of specialization of course, yet all companies share similar benefits and more »
Read more...A great resource to track awareness and popularity of top 1000 brands for 2008 is available for free at corebrand.com, http://tinyurl.com/d3sreh and interesting analysis at http://tinyurl.com/cfhs8a Top position for 2008 are Coke, J&J and Harley. In time of recession, brands that suggest value win. Let the combat of the fittest begin! Starbucks CEO is trying to more »
Read more...Usage of color by industry: Healthcare and Pharma
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