A financal services IT provider, Fiserv, updated corporate identity and branding identity.

Note introduction of more aggressive organe color in contrast to previous safe corporate blue. It is interesting that with time, it seems, corporate clients are becoming more aware of public expanding tolerance for color and old stereotypes of typical color associations may no longer be true. We will be tracking any color use changes with other corporations in the financial services, investments and IT fields.
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Great site keep, I really like the layout and will be giving you a link back from my site.
Comment by Day Trader — April 8, 2009 @ 6:18 pm